Business and strategic management Samples †MyAssignmenthelp.com

Question: Discuss about the Business and strategic management. Answer: Summary The approach of business expansion of UPS in India which was under the supervision of Ms Page had suffered a setback due to various aspect of rural India. The road ways of rural India, as compared to other developed countries where UPS was already functional, was not much developed yet (Jenkins Williamson, 2015). After the analysis of the economic scenario and the company, Ms Page devised getting into alliances would assist in resolving the problem that is faced by UPS in delivering its services in rural India. Making alliances with companies like Jet Air marked first expansion of the brand outside North India. The strategy of DHL could prove to be an effective approach for the business expansion of UPS in India more so in the rural India (Wheelen Hunger, 2017). The evaluation for the problem faced by UPS in delivering services in rural India initiates with the analysis of early history of UPS, common carrier rights, assessments of UPS Airlines, the involvement of aspects of public, synchronization of commerce, application of Hub and Spoke Model, the integration of brand and organizational culture of UPS and insights of transportation sector (Jenkins Williamson, 2015). In order to have business expansion, the company had to make association with Jet Air, second alliance with AFL Private Ltd which is a major holder of business operations in India in this sector. By following the business expansion strategy of DHL which was acquiring the Indian delivery company Blue Dart, clarity in both the segments of domestic and international market along with business operations in rural India can be identified. References Jenkins, W. and Williamson, D., 2015.Strategic management and business analysis. Routledge. Wheelen, T.L. and Hunger, J.D., 2017.Strategic management and business policy. pearson.